Meet The Coach: Jack Thompson
Jack Thompson is our newest team member here at Digital Agency Coach. His impressive back catalog of business development, sales and management roles covers a myriad of different sectors and industries over the course of 15 years.
Over the last decade and a half, Jack has worked in, built and developed creative agencies and B2B tech companies, consulting at C-Suite level with organisations ranging from startups to multinationals. He has single handedly met multi-million pound sales targets, doubled an agency’s output and revenue in just five years and ultimately, owned the business development at director level for one of Bristol & London’s most successful digital agencies.
Jack has led a varied career by design, with the goal of learning, understanding and challenging himself in as many different agencies, locations and roles as he could muster. His diverse and fast-paced career enabled him to ultimately establish his very own consultancy business, Gingko in 2019. Jack now helps owners, founders and leaders create and implement effective business development strategies from tried, tested and proven experience to help scale their digital agencies.
Jack is a big believer in the value of continual professional development, and appreciates that as the digital landscape changes, so should your sales and business tactics. While he tends to work closely with agency owners and directors, he will often mentor and coach the junior sales and business development teams within the agency. These mentoring sessions are fueled by his most recent learnings, understanding and real time experience from within the industry.
“Working with Jack has been fantastic. The initial workshop and outputs he ran gave us a fantastic grounding in our marketing and business development strategy - ensuring we were covering all bases. Since then Jack has continued to bring the strategic insight and challenge we need to continue growing the business - the results speak for themselves.”
Jack’s specialism and passion lies in business development, sales and business strategy. His expert strategic advice and leadership guides agency owners to execute successful lead generation campaigns, build successful partner networks and events and generate winning client referrals. Agency owner’s completing a Coaching & Mentoring Program with Jack also benefit from tapping into a 15-year-old network of suppliers and expert recruitment experience for business development managers and marketers.
Each project Jack takes on begins with a comprehensive agency health check, to establish a detailed account of your current business development strategy and activity. Together, you will look at everything from your new business history to your current performance, your brand and culture, and deep dive into the ambitions and goals you have for the business.
This health check will then look to understand how to generate a consistent number of leads for your agency, in line with your business goals. Following the health check, Jack works closely with his clients to complete a MoSCoW workshop to define an initial 3-month priority-based plan.
After the initial health-check and strategy development is complete, the next phase of implementation support is provided at a level of involvement dictated by the client. This may be deeper ongoing, regular assistance or top-level support and accountability on a weekly, monthly or quarterly basis - it’s about what works for you and your business.
For many digital agency owners, business development can feel like a bit of a dark art. Our expert Coaches, like Jack, are here to show you that it doesn’t have to be. We’ll help you understand that strong, successful and sustainable business development is part creativity and part science.
If you’re ready to deliver a predictable pipeline of well-qualified leads and opportunities and then convert those into new business - then Get In Touch with Jack and arrange an initial consultation today.
